4 Steps to Repeat Business

4 Step to Repeat Business
 If you have been around Internet marketing for any length of time, you’ll agree that successful internet marketers are always talking about building a list. And in a real sense, it’s true that you cannot really claim to have an Internet business if you don’t have a group of individuals who have signed up to receive your emails and are eagerly poised to follow your advice and buy the products you recommend. Internet marketing is very personal, not distant or automated. Until you begin to build the relationship with each of your readers, as if you
were talking to each person one by one, you may be misleading yourself regarding your own longterm chances of success online.

STEP 1 : THE RESEARCH AND OFFER
You can use a few methods to find a good CPA offer. I prefer three methode (I use them all when possible) :
1. Gravity (for Clickbank)
2. Google Insights.
3. Google Trends
GRAVITY (FOR CLICKBANK)
If you search the marketplace at Clickbank, and find a product in your niche that you are interested in, you should look out for the vendor spotlight link (just below the average sale price, as show below). Just be aware that not all vendors have a vendor spotlight.

GOOGLE TRENDS (HTTP://WWW.GOOGLE.COM/TRENDS)
You can now look at Google trends to see if there is an upward trend or downward trend for the product I am interested in, and where the searches are originating from (this is very important as some cpa offers on networks like Commission Junction might have a restriction on traffic source). Just type the search term and you get to see several graphics.

GOOGLE INSIGHTS (HTTP://WWW.GOOGLE.COM/INSIGHT)
I use Google insight in a very basic manner. All I do is add a few more search terms to the Google Trends page, and this gives me some insight as to how my search term compares to some of the other search terms I might be interested in.

2. STEP TWO – THE SQUEEZE PAGE
 I like to keep this as simple as possible. One of the mistakes that most people make is to confuse sales pages with squeeze pages. There is normally a lot of information on a sales page which is designed to highlight the motivators that will entice you to buy. The squeeze page on the other hand is a quick and simple way to collect future clients. Notice the word “future clients”, this means that you shouldn’t try sell them something right away, so don’t be that sales person at the furniture store that wait at the entrance asking you what you are looking for! Try the softer approach of the sales person who welcomes you to the store, and suggests you have a look around, while casually mentioning that if you need any help ask for Mike. To your subconscious mind, the first sales person is clingy and needy, while the second sales person is effectively saying “I don’t really need your business, however if you need information I’m willing to help”. I personally use squeeze pages from Aweber rather than creating my own (BTW, Aweber have a $1 trial for the first month).